Authors: F Salvi, MH Ribeiro, R Gallotti
Year: 2024
Published in: arXiv preprint arXiv ..., 2024 - atelierdesfuturs.org
Institution: EPFL, Fondazione Bruno Kessle
Research Area: Conversational Persuasion in LLM
Discipline: Artificial Intelligence
The study demonstrates that GPT-4 is highly persuasive in direct conversations, especially when equipped with personalized sociodemographic information about its opponent, raising concerns about its potential misuse in personalized persuasion contexts.
Methods: Participants engaged in multiple-round debates on a web-based platform under randomized conditions, with comparisons between human-human and human-AI interactions and the impact of personalization.
Key Findings: The persuasiveness of GPT-4 compared to humans, with and without personalization using sociodemographic data.
Citations: 118
Sample Size: 820