Taking Data Out of Context to Hyper-Personalize Ads: Crowdworkers' Privacy Perceptions and Decisions to Disclose Private Information

Authors: J Hanson, M Wei, S Veys, M Kugler

Published: 2020

Publication: Proceedings of the ..., 2020 - dl.acm.org

Research paper: Taking Data Out of Context to Hyper-Personalize Ads: Crowdworkers' Privacy Perceptions and Decisions to Disclose Private Information

Institution: University of Chicago, University of Washington

Research Area: Privacy, Crowdwork,Hyper-Personalization in Advertising

Discipline: Human-Computer Interaction (HCI)

Citations: 40

DOI: https://doi.org/10.1145/3313831.3376415