University Of Warwick: Research Institution — Prolific Citations Library

Browse 2 peer-reviewed papers from University Of Warwick spanning Social Media, User Engagement (2025). Research powered by Prolific's high-quality participant data.

This page lists 2 peer-reviewed papers from researchers at University Of Warwick in the Prolific Citations Library, a curated collection of research powered by high-quality human data from Prolific.

Papers (2 of 2)

Toxic content and user engagement on social media: Evidence from a field experiment

Authors: G Beknazar-Yuzbashev, R Jiménez-Durán, J McCrosky

Year: 2025

Published in: 2025 - econstor.eu

Institution: Mozilla Foundation, Columbia University, Bocconi University, Stanford University, University of Warwick

Research Area: Social Media, User Engagement, Toxicity

Discipline: Social Science

Reducing exposure to toxic content on social media lowers user engagement but also decreases the toxicity of user-generated content, highlighting a trade-off for platforms between reduced toxicity and increased engagement.

Methods: Pre-registered browser extension field experiment on Facebook, Twitter, and YouTube to randomly hide toxic content for six weeks; supplemented with a survey experiment.

Key Findings: Impact of reduced exposure to toxic content on advertising impressions, time spent, engagement, and user-generated content toxicity; explored curiosity and alignment between engagement and welfare.

Citations: 76
An experimental online study on the impact of negative social media comments on anxiety and mood

Authors: Y Ai, A von Mühlenen

Year: 2025

Published in: Scientific Reports, 2025 - nature.com

Institution: University of Warwick

Research Area: Social media, Mental Health, Behavioral Science

Discipline: Behavioral Science

Negative social media comments significantly increase anxiety and decrease mood, with younger adults showing heightened sensitivity compared to older adults.

Methods: Participants shared blog posts on a simulated internet forum and were exposed to negative, neutral, or positive comments; mood and anxiety levels were measured using validated scales.

Key Findings: Impact of negative, neutral, and positive social media comments on anxiety and mood across adult participants.

Citations: 3

Sample Size: 128